Title: Director of Digital Engagement - Watershed List Manager Status: Exempt
New Jersey League of Conservation Voters Education Fund (NJLCVEF) and Conservation Pennsylvania (CP) seek a talented, full-time digital organizer to direct a robust environmental digital engagement program in the Delaware Watershed. The primary objective is to build, manage and utilize a large email list to promote environmental protection and support partner organizations in the Delaware Watershed. The position will report to Executive Directors of NJLCVEF and CP and will work with a coordinated team of partners in NJ and PA.
Responsibilities:
- Work independently and with a team to increase the impact of strategic communications in the Delaware River Watershed.
- Creative campaign opportunities to engage, mobilize and maintain a Delaware River Watershed activist base both online and offline.
- Write compelling advocacy and fundraising email copy, online petitions, and other copy.
- Design and implement paid advertising and organic growth strategies to build email lists.
- Cultivate, establish and maintain relationships with each of the Watershed Partners.
- Develop guidelines for using the Watershed List in collaboration with state partners.
- Promote activities of Watershed Partners and transferring online engagement into in person action
- Track relevant news items and identifying appropriate partners to respond to them.
- Host a monthly communications call with the organizational partners.
- Disseminate best practices for digital communications and messaging among partners.
- Update and create website materials.
Qualifications:
- 3+ years experience in digital communications and organizing or related experience; field experience a plus.
- Ability to design tests, analyze data and draw conclusions.
- Strong writing and editing skills required.
- Experienced in using social media for advocacy purposes.
- Excellent organizational skills.
- Personable, dependable team player with a good sense of humor and appreciation for optimism.
- Able to seek and process constructive criticism.
- Expert computer skills, familiarity with CRM, CMS and online advocacy tools, Photoshop, HTML, Microsoft Office Suite, Twitter, Facebook.
- Experience with Convio strongly preferred.
- An understanding of environmental issues and their potential to engage the public.
- Familiarity with the 2014 Benchmarks Study by M&R Research and the Non-Profit Technology Network preferred
- Drivers license and automobile to travel within large geographic area.
Location, Compensation and Timeline
- The position will be based in Philadelphia, PA; Trenton, NJ; or Somerset, NJ.
- Competitive salary based on experience. Generous benefits package includes healthcare, dental, life insurance, paid time off, and 401k.
To apply: please send your resume, cover letter, and recent digital advocacy/persuasion writing sample to jobs@njlcv.org with "Director of Digital Engagement" in the subject line no later than 12/31/2014. No calls please.
NJLCVEF and CP are equal opportunity employers.