Digital Consultant at Freedom for All Americans
Company Description
Freedom for All Americans is the national campaign dedicated to ensuring that every American, regardless of where they live, is protected under the law from discrimination on the basis of sexual orientation and gender identity and expression. We partner with individuals, organizations and businesses to secure non-discrimination protections for LGBT Americans nationwide.
Job Description
The Digital Consultant is a part time position supporting the Digital Director and Deputy Digital Director in building digital campaigns to advance non-discrimination through Freedom for All Americans' brand and in state-level ballot, legislative and public education campaigns. You'll develop and maintain email programs, social media campaigns, online fundraising pushes and digital storytelling efforts, so the ideal candidate should be a jack-of-all-trades with extensive experience in – and a passion for – digital campaigning.
Location: This is a remote position, but candidates in EST are preferred
Hours: Approximately 15-20 hours a week, preferably 2-3 days a week. Schedule is negotiable.
Responsibilities include:
- Drives the digital storytelling narrative of state campaigns by identifying compelling messengers and drafting stories for the website, blog and social media highlighting the personal impact of discrimination against LGBT Americans.
- Creates email strategies for state-level campaigns, including drafting copy, coding and tracking metrics for communications with campaign email lists.
- Develops social media strategies aimed at quickly growing and motivating core audiences and persuading new supporters to join our effort.
- Manages multiple campaigns' CRM (customer/constituent relationship management) system, including oversight of membership lists, online actions, online fundraising pages and other functions as needed.
- Manages the creation and day-to-day maintenance of campaign websites, overseeing the web design and programming teams.
- Designs and implements online fundraising strategies for state campaigns.
- Designs and implements rapid list growth strategies, with a focus on online advertising.
Qualifications
- Strong writing ability, with a demonstrated experience to master rigorous messaging guidelines.
- 2-3 years experience managing campaign email programs, including drafting copy and setting overall strategy.
- Experience with multiple CRM platforms, including Salsa, BSD Tools, NGP/VAN, and NationBuilder.
- Knowledge of and experience in implementing social media campaigns.
- Prior experience managing online advertising campaigns to grow email lists and generate donations.
- Ability to work independently, prioritize work and remain flexible on multiple, high-paced campaigns.
- Attention to measurable results.
- Strong work ethic and willingness to work occasional nights and weekends as needed.
- Willingness to travel occasionally as needed.
- 2-3 years experience of managing digital campaigns required.
- Strong passion for winning non-discrimination protections for LGBT Americans.
Additional Information
All your information will be kept confidential according to EEO guidelines.
The position is open to all qualified applicants regardless of race, ethnicity and national origin, age, gender identity or expression, sexual orientation, disability, HIV status, religious affiliation, political affiliation, etc.
TO APPLY: Email resume, cover letter and two relevant samples of digital writing in PDF format to Cameron Tolle, ctolle@freedomforallamericans.
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