Senior Digital Organizer
Description
In our first four years, The Fairness Project has changed the lives of 15 million people by going around the broken political system to incubate, support, and win progressive ballot initiatives in red, purple, and blue states.
To grow our impact, The Fairness Project seeks a Senior Digital Organizer to lead social media, SMS (A2P and P2P), and online volunteer organizing programs for our state-based campaigns and national program.
On a typical day, you will likely post to social media for The Fairness Project and our campaigns -- progressive state ballot measure -- and collaborate with local partners and vendors on utilizing (and inventing) best practices for growing grassroots movements in states across the country.
The Senior Digital Organizer reports directly to the Campaigns Director, working closely with the Communications Director. The Senior Digital Organizer will communicate with national and local audiences through social media and ensure our campaigns effectively utilize distributed organizing strategies and programs to organize and coordinate volunteers in state through the lifecycle of the campaign.
Responsibilities
- Write, edit and publish original, high-quality content for various social networks, including Facebook, Twitter, and, when appropriate, Instagram (original text, images, video or HTML) that builds meaningful connections and inspires action for our national program and partner campaigns
- Build relationships with in-state partners to understand, define, and meet the goals of each campaign
- Respond to incoming content via social media in a timely manner for our national program and partner campaigns, as needed
- Create editorial calendars and syndication schedules
- Track and report on social media insights (traffic, engagement, shares, conversion rates) to continuously improve.
- Prepare weekly and monthly reports on web traffic and ROI, insights, and program recommendations
- Liaise with designers and videographers and editors to ensure content is informative, exciting, and serve TFP's organizational or our campaign's strategic goals.
- Create SMS calendars and syndication schedules
- Write, edit and send original, engaging A2P SMS messages for our national program and partner campaigns
- Support campaigns in integrating P2P messaging in their field program, as necessary
- Respond to incoming SMS messages for our national program and partner campaigns, as needed
- Support our partner campaign's digital organizing, specifically the integration of the Mobilize America's toolset (eg. events and distributed organizing) into their field program
- Train and manage staff, interns, and volunteers to utilize digital tools to engage voters and volunteers
- Collaborate with our data and research teams to determine universes, run tests, and ensure a data-driven program
- Stay up-to-date with new digital technologies and social media best practices
- Perform other duties as assigned
Requirements
- Passion for our mission and an understanding of the importance of our impact on the lives of working Americans
- Proven working experience in social media or digital organizing, 1-2 cycles minimum
- Understanding of American politics and policy (and an interest in advancing and learning more about ballot initiatives, the minimum wage, Medicaid expansion, paid sick leave, and other policies that improve the lives of working families)
- Excellent writing, editing, and communication skills
- Understanding of the nuances of the various social media platforms and an ability to identify target audience preferences and build content to meet them
- Experience with Mobilize America and Mobile Commons
- Familiarity with online paid advertising, helpful but not necessary
- Ability to design graphics for social media
- Excellent multitasking skills
Benefits
The Fairness Project offers a competitive salary and benefits package. The salary range for this position is $50,000 to $75,000 depending on experience. TFP offers fully paid health, dental, and vision, as well as a generous paid time-off program.
To apply, please submit a resume, a brief cover letter tailored to TFP and this role, and examples of social media content you have produced through Workable.
Submissions without examples of work and a tailored cover letter will not be considered. No phone calls, please.
ABOUT THE FAIRNESS PROJECT
Ballot initiatives provide a path forward for improving the lives of millions of Americans even while Congress and state legislatures across the country remain paralyzed by partisan disagreement. The Fairness Project (TFP) incubates, funds, and provides strategic and technical assistance to state- and city-based ballot initiative campaigns and drives a national narrative to elevate issues of economic fairness. Through ballot initiatives, TFP offers voters the opportunity to do what politicians cannot or will not: take direct action to enact sound policy and change their own lives.
In its first four years, TFP has won 16 out of its 17 ballot campaigns and changed the lives of over 15 million people.
In the 2018 election cycle, TFP worked with state-based groups on ballot measures to raise the minimum wage in Missouri and Arkansas; provide paid sick leave in Michigan; and expand Medicaid in Idaho, Nebraska, and Utah. TFP also helped deliver victories in Massachusetts to raise the minimum wage to $15 an hour and in San Antonio where the city council passed earned paid sick time – both in response to ballot initiatives.
In 2017, TFP was a key player in the nation's first successful ballot campaign to expand Medicaid in Maine, bringing health care to more than 70,000 people.
And in 2016, a historically polarizing election year, TFP partnered with grassroots organizations in six states on ballot initiatives to raise the minimum wage, two of which also guaranteed paid sick and safe leave. The organization's local partnerships with campaigns in Arizona, California, Colorado, Maine, Washington state, and Washington D.C. ultimately led to higher pay for eight million working Americans and paid sick days for nearly two million. To date, this has put over $11 billion dollars in working families' pockets.
For more information about The Fairness Project, please visit: https://thefairnessproject.org
Jobsthatareleft is a listserv run by Democratic GAIN. Membership dues keep us going. Please consider becoming a full member of Democratic GAIN by checking your membership status at https://www.democraticgain.org/members/membership.asp .
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