[GAINPOWER.org: Jobs That Are Left] Digital Organizing & Communications role (Toronto, Canada)

December 16, 2020

[GAINPOWER.org: Jobs That Are Left] Digital Organizing & Communications role (Toronto, Canada)

**Deadline: December 20, midnight (EST)**
Workers' Action Centre (WAC) is a member-based organization committed to improving the lives and working conditions of people in low-wage and unstable employment. Based in Toronto, we operate a confidential hotline in multiple languages, support workers to defend their rights and organize to strengthen labour laws. We believe that a broad movement for decent work led by workers directly affected by poor working conditions is needed to build the collective power to win social and economic justice.

 

Our workplace is fast-paced, ever-changing, diverse, challenging and lots of fun. We are seeking a creative Digital Organizing and Communications staff person who can create engaging content, and develop digital strategies that will rapidly expand our community of supporters while driving online-to-offline actions. The ideal candidate will have a background in using digital tools for grassroots organizing, as well as experience planning and executing winning campaigns.  


The Digital Organizing and Communications staff person will support WAC campaigns, including province-wide campaigns to improve labour laws like the Fight for $15 & Fairness. They will also work with WAC organizers to develop effective digital strategies for engaging members and building worker leadership, as well as to support workplace campaigns that target bad bosses. 

 

This position would usually work full-time out of our office at 720 Spadina Avenue in Toronto (Canada). Since the outset of the COVID-19 pandemic, most of our team has been primarily working remotely. Protocols are now in place to ensure safe use of our office for some functions of our work, and we are in the office as appropriate and in line with public health advice. 


WORK AREAS:

Digital organizing:

  • Develop and implement digital organizing strategies that 

  • advance campaign goals while broadening reach and moving supporters on a ladder of engagement

  • support membership and leadership development

  • Manage social media ad campaigns

  • Develop and improve online fundraising strategy and processes

  • Coordinate database maintenance and provide advice and guidance on using databases effectively for organizing goals

  • Support partner organizations in developing online strategies for base building

  • Create and deliver trainings to WAC leaders to support their growth as organizers

 

Communications:

  • Update, develop and optimize campaign websites and action pages

  • Create (or oversee all aspects of the production of) high impact communications materials for social media including graphics, short videos, etc.

  • Write original content for social media, emails, SMS campaigns, phone banks, speaking notes, media advisories and releases etc.

 

QUALIFICATIONS & EXPERIENCE:

  • Demonstrated experience supporting leadership development and capacity building centering racialized communities, women, migrants and/or low-wage workers

  • Proven ability to execute digital communications strategies (from start to finish) that move people to take action

  • Excellent verbal and written communications skills in English with the ability to write for a variety of audiences and platforms (knowledge of another language is an asset)

  • Design skills, with experience using basic editing software to create visually effective digital content

  • Proficiency using Nationbuilder (or other CRMs) and e-activism tools including New/Mode, CallHub, etc. 

  • Experience in testing, analytics and/or optimization techniques to improve conversion and click-through rates

  • Experience working with specialist external contractors, including finding, briefing and managing contractors to deliver digital products including websites, digital applications, videos and graphics 

  • Strong database management skills that can provide strategic insights for base-building

  • Experience facilitating meetings, delivering training, and making presentations using clear language skills and a popular education approach

  • Excellent project and time management skills with an ability to respond rapidly to day-to-day needs while conceiving and implementing bigger projects over time

  • Strong social skills, friendly, approachable with good conflict resolution skills

  • Functional HTML, CSS skills and knowledge of cyber security an asset

  • Experience with media outreach, drafting speaking notes, news releases and advisories an asset

 

Evening and weekend work is a requirement of the job. Ability to work flexible hours essential.


Start date: January 2021, or as determined with the successful candidate.

Salary range: $55,080 to $61,080

Benefits:  Employer-paid benefits package and RRSP contribution


Workers' Action Centre encourages applications from women, people of colour, Aboriginal peoples, people with disabilities and other equity seeking groups. WAC is committed to a working environment and community free from racism, discrimination, harassment and violence.

 

Submit cover letter and resume by email to info@wac.org by 12 AM (midnight, EST) on December 20, 2020. Only candidates selected for an interview will be contacted.

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